Market Development

Assignment Content

1. Using your analysis of the strategic plan from the Wk 2- Strategic Plan Research assignment, complete the following:
   Analyze in 350 to 525 words the:
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   • Purpose of the strategic plan
   • Key objectives:
     

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   • Market development and how your ideas fit Market Development

   • Process improvement
   • Development of people
   • Product/service – How do you deliver? Is there a way to improve quality over time to differentiate?
   • Key performance indicators (KPIs) to measure performance over time
   • Recommend initiatives to support your objectives to improve the strategic plan.
     Identify ways to adapt to the changing business environment. Market Development